Sometimes, the team's focus has to be changed consciously, because things have changed.

Customer behavior, needs and values, technologies, the competitive situation; there are many reasons.

Sometimes, of course, no change in focus is necessary: The company’s strategy and philosophy are still up-to-date and appropriate and yet it seems as if the team has lost focus.

Both situations are completely normal and shape everyday life in organizations.

It's like cycling: if you stop, you fall over.

Therefore, it is important to proof the team’s focus and to find a common focus again in workshops regularly, the currently valid one or one that better corresponds to the current situation.